Matters ▸ Attachment
PE Union Square Farmers 5-16 — File 210121
PUBLIC EVENT/SPECIAL ALCOHOL LICENSE APPLICATION
City of Somerville, Commonwealth of Massachusetts
Application #: PEL20-000042
File #: 14-003922
Application for: Public Event
Organization name: Union Square Main Streets
Event name: Union Square Farmers Market
Description: In its 16th season, this weekly market
features ~45 vendor booths offering the best locally grown
and regionally produced agricultural items, including:
vegetables, fruits, cheese, eggs, meats, fish, bread,
pastries, chocolate, wine, cider and craft beer (legislation-
pending). We also reserve booth space for community
groups and non-profits to utilize for outreach and
education. We feature rotating guest vendors each week,
as well as live entertainment, on the Union Square Plaza,
in the Central Parking Lot, and on the cobblestones in front
of Somerville Media Center.
Location: Union Square Plaza, Union Square Central
parking lot, cobblestone area in front of Somerville Media
Center.
Date(s): Every Saturday from May 16 through November
21, 2020, for a total of twenty-eight markets.
Rain date(s): The Union Square Farmers Market is open
rain or shine, and will only close in case of extreme
wind/unsafe weather conditions.
Setup starts at (time): 6:45AM
Event starts at (time): 9:00AM
Cleanup after the event ends at (time): 2:00PM
Event ends at (time): 1:00PM
Entertainment: Live music played by local musicians and
residents. Music primarily serves as ambiance and is at a
volume low enough as not to interfere with businesses or
vendor/customer interaction. Once a month, we feature
local children's books authors for a story hour and invite
neighborhood families to listen in, meet and interact with
the authors, and sometimes, join in on the fun by helping
read selections of the book themselves!
Temporary Structures: Vendors are responsible for
providing 10'x10' pop up tents and canopies and weights to
secure the tents in the amount of 40lbs per tent leg.
Attendees:
Max attendance at one time: 300 people
Total people attending: up to 3000 per market
Maximum attendees accommodated: 2000
Total Somerville residents attending: 49%
Attendee fees or suggested donations: Attendance to
the Farmers Market is free
What is your budget for this event: $1000 per market
day
Social or cultural benefits:
The Union Square Farmers Market is integral to the Union
Square community. It serves as a catalyst for vibrancy,
community, and economic activity in Union Square. The
Market provides visitors and city residents with top-quality,
fresh, and local produce at fair prices, encourages healthy
eating and active lifestyle values, educates consumers
about farming and locally sourced foods, and provides
customers with opportunities to interact directly with
farmers. The Market also provides information and
education about community issues, promotes local
activities and businesses, and provides opportunities for
the community to gather and visit.
Financial benefits:
The Union Square Farmers Market has a positive
economic impact of $2M each season for neighborhood
businesses.
Event Contact: Kait Stinchcomb
Event Contact Phone: [phone removed]
Event Information
Yes/No
If yes, Describe
Open to the public?
Yes
We utilize the Union Square Main Streets website, listings
on area calendars, as well as the Union Square Farmers
Market social media accounts (Facebook
@unionsquaremarkets and Instagram @unionsqmarket) to
publicize the event. We also publish a weekly e-newsletter
to over 1300 subscribers, and work with a local artist to
create posters for each season.
Food served?
Yes
Fresh produce, meat, seafood, cheese, specialty foods
(jam, juice, bread, etc.) and ready-to-eat meals. Farmers
Market permit will be obtained for all processed foods.
Caterer used?
No
Alcohol served?
Yes
Grill/open-flame device used?
No
Streets blocked?
No
Sidewalks blocked?
No
Arrangements:
Police Detail:
No
Parking (for Attendees)?
Yes
The Farmers Market occupies half of the Union Square
Central Parking Lot. The remaining half is for attendee
parking.
Restrooms?
Yes
For vendors, we will have restrooms with hand-washing at
66-70 Union Square.
Liability Insurance?
Yes
Union Square Main Streets will obtain liability insurance.
Will any public parks be used?
No
Has the event occurred in the last two years?
Yes
Each year since 2005.
Approval Conditions:
Reviewer: CS Mayor, Mayor's Office, Approved with Conditions
1. Farmers' market organizers must work with the Public Space and Urban Forestry Division to create a safety
plan that must be approved by ISD.
Approved By:
CS Mayor, Approved with Conditions
CS Traffic and Parking, Approved
Donna Pickett, Approved
Paul Nonni, Approved
Timothy Mitsakis, Approved
Christine Morin, Approved
John J. Long, Approved